YouTube has transformed the way we consume media by providing a platform for millions of content creators to showcase their skills and develop fan bases. Super chat is one of the ways that YouTube has improved the link between creators and fans. So let’s look at what super chat is, how it functions, and why it’s become such an important tool for YouTube creators.
Supesrchat is an amazing feature of YouTube
Super chat is a YouTube feature that enables fans to pay for a highlighted message to be pinned to the top of a live chat during a live broadcast. This message is usually larger and more colourful than other messages in the chat, intended to catch the streamer’s and other viewers’ attention. The message is pinned to the top of the chat for a fixed period, determined by the amount of money the fan gives.
Viewers can use super chat during a live broadcast by clicking on the “dollar sign” icon in the chat window. They can then input the amount they want to pay, and a message will be displayed during the stream. The message shows on the screen as a pop-up, and the streamer and other viewers can read it and react if they wish.
YouTube introduced super chat in 2017 as a way for creators to monetize their live broadcasts and interact with their fans more meaningfully. Super chat has become an essential tool for many creators since its inception, assisting them in strengthening connections with their audiences and generating more income from their content.
Some amazing benefits of super chat
Earnings for artists
Super chat offers an excellent chance for content creators to monetize their work. Super chat lets creators make money while engaging with their fans by monetizing live streams and premieres.
The feature allows fans to send messages and contribute money, which appears in bright colours at the top of the chat feed, ensuring their message is seen. Creators receive a portion of the donation and can make money while creating and distributing content to their audience.
Increased involvement
Super chat enables new levels of interaction between creators and followers. When a fan submits a super chat, it is highlighted and pinned to the top of the chat feed. This enables creators to see and react to the message, making the interaction feel more personal.
Furthermore, fans can see their gift in real-time, providing immediate gratification for their contribution. This creates a positive feedback cycle, increasing the likelihood that fans will continue supporting their favourite creators.
Better community engagement
Super chat encourages fans to interact with one another and form communities around a particular creator or channel. It promotes a sense of belonging and community around common interests. Creators can use super chat to hold Q&A sessions, allowing fans to ask questions and engage with one another.
The feature encourages fans to make and share their material, such as fan art or remixes. The sense of community that super chat fosters can assist a creator’s reach and improve the overall fan experience.
Introducing new content
Super chat can be used as a tool to promote new material. The feature can be used to advertise new videos, merchandise, or other products by creators. When a fan submits a super chat, it is highlighted and pinned to the top of the chat feed. This enables creators to market themselves.
It can be the fastest method for the youtubers to introduce their content, product or services to the world. As they will promote it in real-time, they can also see the product’s success by analyzing all of the reactions the product has received in real-time.
Super Sticker and how they work
With super chat, youtubers also get the features of super stickers. These animated stickers will stand out among all of the super chat messages as they come with a bit of customization to the messages. Youtubers also have the option to moderate and manage their super chat and super stickers, as they have the feature to block any phrases or words being used in the chatbox.
The features of super chat and super stickers are available to all of the youtubers until they meet all the required eligibility requirements. These eligibility requirements include the youtuber having a monetized channel and being part of the YouTube Partner Program.
For a youtuber to use the super chat and awesome sticker features, they must turn on these features on their profile; after doing that, the viewers of the youtubers can share the messages for the youtuber content with the feature of super chat and awesome stickers whenever the youtuber is doing a life on the platform.
The procedure of sending super chat messages
Here are mentioned the step-by-step procedure for using super chat:
- First, select the dollar sign which will get displayed during the live chat. The live chat will be visible on mobile devices during portrait mode.
- Then select the option ‘SEND A SUPER CHAT’.
- Then comes the option of selecting the amount by either typing the desired value or dragging the slider.
- Then comes the option of typing the message now you enter the message.
- Then select the option ‘BUY AND SEND’.
- Now you need to purchase from youtube either in the youtube app or on your computer, and the procedure will be finished.
According to the instruction on youtube, this awesome chat feature is largely designed for users aged 18 and older as there is a high chance that these people will have a credit card which is important when it comes to paying for youtube super chat messages.
After the transaction, the viewer’s message will be displayed publicly on super chat in the live chat section, and a receipt will be mailed to the user. And one important thing to remember is that YouTube super chat is refundable.
Surely we need to pay a certain amount to send that message, but there is no set amount. The viewers can select the amount they want to send to the youtuber. Thus, super chat is a great feature introduced by youtube; it helps the creator in many ways. With super chat, the youtuber receives 70 per cent of the money from all super thank messages. Making a great opportunity for the viewers to supper youtubers.
