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Artificial intelligence is not just changing what we build it is changing how people search for things ask questions and find answers. This section is about what's happening with artificial intelligence and search: how tools like ChatGPT Google AI Mode, Gemini and Perplexity are changing how people behave what Generative Engine Optimization and Answer Engine Optimization really mean and how you can get people to see your content when they use artificial intelligence to search.
You will find tips, on how to get your website to show up in artificial intelligence search results how to measure traffic that comes from artificial intelligence and how to make your website work well with artificial intelligence assistants that read and cite content. We also have explanations of the big artificial intelligence platforms. Whether you are someone who does marketing someone who started a company or you just want to know what is going on with search this is where we keep track of intelligence and search.
For years, the idea of a "rogue AI agent" belonged mostly to science fiction, research papers, and hypothetical security scenarios....
Read moreThe AI industry has spent years telling us that speed matters. Build faster. Release faster. Scale faster. Stay ahead of...
Read moreOpenAI is reportedly preparing to enter the public markets at a valuation of more than $1 trillion. At the same...
Read moreFor a long time, public unease about AI lived mostly online: skeptical comments under tech news articles, the occasional viral...
Read moreThere's a particular kind of irony that writes itself, and this is one of those moments. On August 27, 2026,...
Read moreA 40-page report or a dense research paper doesn't have to eat your whole afternoon. Upload it to ChatGPT, tell...
Read morePerplexity has changed how a lot of people find answers online. Instead of scrolling through a page of blue links,...
Read moreSearch behavior has quietly shifted. A growing number of people now open ChatGPT instead of a search engine, type a...
Read moreSearch is changing shape. For two decades, "ranking on Google" meant landing on a page of ten blue links and...
Read moreFor years, measuring SEO success came down to a familiar checklist: organic traffic, keyword rankings, click-through rate, bounce rate, conversions,...
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